WCAA - Overview for Bakers Interested in Joining Our Program Since the wedding gown is one of the first purchases a newly engaged woman makes, what better way to reach the majority of current brides than to partner with a major bridal fashion retailer. Cakes Across America is pleased to have partnered with David’s Bridal to create Wedding Cakes Across America - bringing today’s brides to our Select Bakers. See the Article in American Cake Decorating Magazine about our referral marketing program including an interview with Veronica Katz, VP of Strategic Marketing for David's Bridal, about the vision for our new partnership. Then please check out the Overview of the Select Baker Program.
David’s Bridal began as an elegant East Coast bridal salon in 1950 and has grown to be the largest bridal gown retailer in the world with over 270 stores nationwide. Offering color coordinated solutions from start to finish is the key to David’s Bridal’s strategic partnerships. View the latest David's Bridal Press Release to see how Wedding Cakes Across America helps bring cake icing into the color coordination picture.
